Amazon to eBay repricer: what actually matters when you choose one
Every tool promises "automatic repricing". The differences that cost you money are in the details: check frequency, price floors, out-of-stock handling and what happens when Amazon changes its page.
If you sell on eBay and source from Amazon, a repricer is the one tool you cannot do without: Amazon changes prices thousands of times a day, and every change you miss is either a lost sale (your price is too high) or a lost margin (your price is too low). But "repricer" has become a label that every tool wears. Here is what separates one that protects you from one that just looks busy.
1. How often does it really check?
"Continuous monitoring" can mean every 10 minutes or every 12 hours. Ask for the number. A listing that sells three units a day needs a check every 15 minutes or less; a slow one can live with two hours. The right tool lets you set the frequency per listing — and checks your best sellers more often than the rest.
2. What happens when Amazon is out of stock?
This is where most money is lost. The correct behaviour is: set quantity to zero within minutes, keep the listing (its history and ranking), and restore it automatically when the item is back. Tools that end the listing make you start from zero; tools that leave it live let you sell what you cannot ship.
3. Is there a price floor?
A rule such as "Amazon price + shipping + 18 %" is only half a rule. You also need a floor: never below Amazon price + shipping, whatever happens. Without it, a temporary Amazon price glitch or a currency swing turns into a negative-margin sale that you will honour.
4. Does it handle the Amazon page changing?
Amazon changes its layout constantly. A repricer that reads the wrong number — the "used" price, the price without VAT, a subscription price — will happily update your eBay listing with it. Ask what the tool does when it cannot read a price with confidence. The right answer is "it does nothing and alerts you", not "it uses the last value it found".
5. Fees included, or not?
Your real margin is what is left after eBay's final value fee, the payment fee, and shipping. A repricer that computes on the sale price alone overstates your margin by 12–15 %. Look for fee-aware rules, per marketplace and per category.
6. What does it do with prime-only or restricted items?
Some Amazon offers cannot be bought for delivery to a third party, or ship only to Prime members. If the repricer treats them as available, you will sell items you cannot order. The good ones flag these listings and pause them.
7. Who do you call?
A repricer runs unattended on your seller account — the account that pays your rent. When it misbehaves at 23:00, you want a person who answers, in your language, before the marketplace notices. This is worth more than any feature on the list.
A short checklist
- Check frequency you can set, per listing
- Out-of-stock → quantity 0, automatic restore
- A hard price floor
- "Unsure? do nothing and alert" when the page changes
- Fee-aware margin rules
- Prime-only / restricted items detected
- A human who answers
Future Point's repricer was built around exactly these seven points, because they are the ones that hurt us as sellers before they were features. If you want to see how it behaves on your own listings, the live demo is one click away.